My Pitch to Enrich for Virgin’s #pitchtorich

 To find out more about the 60 Postcards journey so far, you can read a summary here.

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In my last post I introduced the concept of my new collective to you. As I confessed, I am spending time preparing and looking for as much help as possible in order to give this a real chance of long-term success. Richard Branson is a name we all know. Branson started his first business (a music magazine) at the age of sixteen. Now, of course, he is the famous entrepreneur who founded the Virgin Group. He has been through it all in business – the struggles, the trial and error, the highs and the lows – everything that has contributed to reaching the stage he is at now. With a wealth of business knowledge, Branson runs a competition called #pitchtorich which offers growing and new businesses the chance to win funding and guidance. I had to put the Tribute Collective forward…….

THE PITCH:

Tribute Collective

 Offering people an alternative way to channel grief through the creation of unique projects in memory of lost loved ones and providing a platform where stories can be shared and connections made. Join the movement.

Most people reading this will have experienced the loss of a loved one. It is something that we often feel like we have to deal with quietly, on our own.

Together, we can change that.

The Tribute Collective is inspired by the readers of the 60 Postcards project – a project where handwritten postcards in memory of a much-loved mum were scattered around Paris for people to find. The journey was documented in a blog and a book, and hundreds of people have been in touch – sharing stories and expressing an interest in becoming part of it. Every message received sparks the passion and drive to form a collective.

The collective will offer:

1) A website where people can share memories, seek guidance on creating their own personal tributes and connect with other users.

2) Workshops, talks and meet-ups for face-to-face help and interaction.

3) A Tribute Collective London HQ in the form of a creative café for the above to take place (long-term goal).

Postcard Photo Wall

Because it is:

UNIQUE – being the first collective of its kind.

FAR-REACHING – bereavement is a universal issue and we want to help as many people as possible.

ORGANIC – it all started with a personal tribute but developed very naturally through connections made and stories shared.

COLLABORATIVE – the word, ‘collective’, was carefully chosen. We want the people who join us to be a chorus of voices in our future business decisions.

ENRICHING – no one will ever be able to stop the inevitable, uncontrollable storms of grief but we hope that through this collective we can provide beautiful distractions while keeping memories alive.

LEARNING – we don’t know everything about business but that is why we would love to have the Virgin team guiding us, and giving the Tribute Collective the exposure we know it deserves.

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WHY I WOULD LOVE YOUR VOTE:

It always makes me cringe when you have to ask people to vote for something – I am going to be sharing this all over my 60 Postcards and my personal social media streams so be prepared!

The reasons are simple, though. You have been part of the 60 Postcards journey for a long time and, therefore, you will understand better than anyone.

The only chance to get shortlisted in this competition is by the amount of votes you receive. I have used up almost every single character of the word count allowance to get my message across on-screen, but what I really want is the opportunity to present my passion through pitching it myself.

If you believe in the idea, PLEASE VOTE HERE!

I will leave the last words to Mr Branson – words that reassure me of my mission:

Richard Branson

Have a top weekend,
Rachael x